We were honored to participate in the Enterprise Energy Management - Be Energy Wise! conference held at the Swiss Stock Exchange in Zurich today. The conference was hosted by JouleX partner BORN Green Technologies.
JouleX CEO, Tom Noonan, delivered the executive briefing on taking steps to reduce energy throughout the enterprise.
Excerpt:
It’s time to stop looking over our shoulders and denying the obvious: We are wasting an enormous amount of energy and money and, as a result, we are polluting our environment for generations to come. It is time to look beyond the horizon and start envisioning the future.
Enterprise Energy Management is a smarter and more scalable way to achieve energy efficiencies across our entire IT infrastructure; our data centers, our distributed networks that automate our offices, even our network attached building management systems like lighting, heating, and cooling.
Enterprise Energy Management is based on the principles of conservation and optimization, on providing the right amount of power dynamically only to those things that need to perform productive work, and minimizing the amount of energy supplied when idle or operating at less than full capacity.
Enterprise Energy Management begins with having a real time understanding of the energy consumption and utilization/loads on every single device on the network, on every virtual machine processing in the data center and on every aspect of our IT infrastructure.
Dr. Clemente Minonne, Zurich University of Applied Sciences, delivered the day's keynote speech: How IT can get more visible to the Business. The conference also featured a case study, Why Enterprise Energy Management?, and Cisco Systems shared information about the Cisco Smart Services Impact.
Thank you to our partner BORN Green Technologies for hosting this great event. We are thrilled that JouleX has become such an instrumental voice in telling the Enterprise Energy Management story and that this voice has been added to many others showing the enterprise business world that it is possible to cut energy waste and costs, reduce carbon emissions, and easily share those results in a meaningful way.
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JouleX is on tour again with Cisco; this time demonstrating capabilities for the data center. We are really happy to participate in the Cisco DC Tech Days in Germany, February 28 through April 17.

Our energy management presentations will focus on enhancing your Cisco UCS and Nexus infrastructure with capabilities including:
- Sustainable Procurement
- Energy Forecasting
- Data Center Infrastructure Management
- Dynamic and Centralized Energy Management and Power Capping
The event is free. Choose a convenient date and location and reserve a space today by visiting the Cisco website: http://www.cisco.com/web/DE/events/dctechdays2013/index.html#~Welcome
We look forward to seeing you there!
Dates
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Berlin
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10. April 2013
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Hamburg
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17. April 2013
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München
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09. April 2013
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Stuttgart
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11. April 2013
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Eschborn
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28. Feb 2013
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Düsseldorf
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10. April 2013
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The energy at Cisco Live is amazing. We are having great conversations with attendees about how they can leverage their Cisco infrastructure to reduce energy costs across their campus, data center and facilities environments. We love the feedback customers and attendees are giving us about the latest release of the JouleX Energy Manager.
The excitement around the energy management capabilities JouleX has created for Cisco Catalyst and Nexus switches, UCS servers, IP phones, access points, and VDI infrastructure caught the attention of Cisco CEO John Chambers. Chambers came by our booth to see JouleX in action and catch up with JouleX CEO Tom Noonan.

We appreciate the commitment by Cisco leadership to drive energy management from the core to the edge of the network and JouleX is proud to offer a management platform to help customers leverage this innovation to drive efficiency and reduce energy costs.

Thank you for taking the time to visit the JouleX IT Blog. We hope you'll join us on Facebook or Twitter and subscribe to our RSS Feed! We look forward to joining you in the Green IT conversation!
Over on the Cisco Borderless Networks blog, there are a couple of great videos covering Cisco UPOE and EnergyWise at Interop 2012 in Las Vegas. The management application on display is the JouleX Energy Manager.

In the first video, Jimmy Ray from TechWise TV receives a live demo from Rich Zavala, Technical Marketing Engineer. Rich is demonstrating how Cisco Energywise automates energy management for both IT and non-IT related equipment that are connected to Cisco UPOE switches.

At the 7 minute mark, Rich and Jimmy Ray talk about using JouleX for monitoring and control of network connected devices.
The second video shows Pradeep Parmar, Senior Marketing Manager of Borderless Networks at Cisco, delivering a presentation on the business benefits of Cisco UPOE. He discusses how you can save more than a quarter million dollars for a 1,000-port deployment with Cisco UPOE and EnergyWise.
All in all, this is a pretty great way to learn quite a bit about the benefits of Cisco UPOE in just under 20 minutes.
We hope you have a great weekend!
Thank you for taking the time to visit the JouleX IT Blog. We hope you'll join us on Facebook or Twitter and subscribe to our RSS Feed! We look forward to joining you in the Green IT conversation!
As we mentioned last week, the JouleX Energy Manager(JEM) is being used to monitor, measure, and control the energy consumption of the venue, O2 World Berlin, and all IP connected devices at Cisco Expo 2012 today and tomorrow.
To show you how JEM really works, we've decided to share with you the energy consumption of a process that is near and dear to all of our hearts here at JouleX... the beer coolers.
The image below shows that we are able to meter the energy needed to power the beer coolers.

The next image shows the Top Ten energy consumers at O2 World Berlin. As you can see, beer cooling is ranked number 6 (…right after ventilation). Clearly, cold beer is almost as important as breathing.

Under the Reports tab, we chose the Consumption w/ Stats report to show how much energy has been needed to run the all laptops, desktops, and VoIP telephones running in the venue for the last seven days, then compared that to the amount of energy consumed to cool the beer. As you can see, the beer coolers are working much more diligently than all of the distributed office equipment combined.

The report below compares the energy consumption for powering the lights at the venue to the energy consumption for cooling the beer for that same seven day period. Although the lighting systems did consume more energy than the beer coolers, we would like to think that's simply because everyone needs to have the lights turned on to find the beer.

We hope that you'll stop by the JouleX team in Lounge 207 and let us show you all of the other cool things that you never knew you never knew about how energy is really consumed and managed.
Thank you for taking the time to visit the JouleX IT Blog. We hope you'll join us on Facebook or Twitter and subscribe to our RSS Feed! We look forward to joining you in the Green IT conversation!

JouleX is a proud Gold Sponsor of Cisco Expo 2012 at O2 World Berlin. Since O2World Berlin is a customer, and utilitizes the JouleX Energy Manager platform, we will be monitoring, analyzing and controlling the energy consumption of the venue through facility management integration and also monitoring the IT equipment. We invite you to visit us in Lounge 207 to see JouleX Energy Manager in action.
In addition to ongoing demonstrations and Q&A in Lounge 207, our team will be presenting these topics on the Unified Data Center and Borderless Network – Connecting the Cloud Securely tracks:
- May 2 at 2:30PM: Increasing Data Center Capacity through Cisco UCS, Nexus and the JouleX Energy Manager
- May 3 at 1:00PM: Reducing Energy Consumption from the Core to the Edge with JouleX and Cisco Energy Wise
We look forward to seeing you there and discussing how you can leverage JouleX with your Cisco infrastructure to gain efficiencies and savings!
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Cisco recently announced the 10,000th customer milestone for its UCS (Unified Computing System) offering, the fastest growing x86 blade server on the market. Cisco attributes this success to the increase in “data center happiness” caused by its blade server. One major source of data center happiness, brought about by the Cisco UCS, is its low consumption. Since reducing energy is our passion at JouleX, we thought we should show some other cool tricks you can implement by pairing the Cisco UCS with the JouleX Energy Manager (another fan favorite) to raise the mood level in your data center to pure ecstasy.
The JouleX Energy Manager brings unprecedented visibility into the energy savings realized by upgrading to Cisco UCS, solidifying your original business case, as well as the ongoing benefits of having this visibility, coupled with analysis of other energy, utilization, and temperature metrics. Greater still, is the ability to granularly control the amount of energy it uses to lower costs even further, while maintaining your services levels and reliability metrics.
It’s easy to understand that collapsing 25 end-of-life machines into a single UCS blade server will save power. The challenge is determining just how much power is the UCS actually saving. Moreover, how do you calculate the actual impact on operations costs in years to come?
Consider the HP Compaq Proliant 1850R: If you retire 25 Proliant 1850Rs and replace those with 1 Cisco UCS B200 series Blade Server, your estimated energy savings will be about $10,100 per year*. This does not include cooling, heat, or maintenance costs. Assuming a PUE of 2.0, the total energy savings will be close to be $20,200 per year*.
*at $.12 per kwh
JouleX Energy Manager provides potential for additional energy savings for Cisco UCS, through Load Adaptive Computing. While modern servers are MUCH more energy efficient than 5, 10 or even 2 years ago, there is still waste of energy in allowing a server to scale to maximum performance. In order to quickly achieve this performance level, the power usage levels are geared toward maximum performance, not minimum needed to do the job efficiently and without impacting SLAs. JouleX Energy Manager helps to address that.
With Load Adaptive Computing, you can:
- Lower power consumption levels during low peak/off hours
- Ensure power does not exceed a pre-set amount, to deal with challenges unique to the data center:
- Address demand response by lowering energy power consumption, when you are out of power or need to free up energy to power something else on
- You lose a chiller and the server room is heating up:
- Shut down unnecessary servers
- Power cap critical servers
- JouleX Energy Manager will provide the capability to turn off specified machines and send an alert if the temperature reaches designated levels or critical power loads
- Match data center energy use to server productivity ensuring THE most efficient data center not only from IT resources, but also from the amount of energy needed to run those IT resources.
Choosing Cisco UCS or any of our other server partners such as Dell and HP, is a step toward lowering energy costs and improving data center efficiency. Implementing JouleX Energy Manager as your energy management platform is the next logical step in making sure you can not only visualize the real savings numbers, but take control of the energy usage in your data center and put it to work in the most effective way possible.
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Since this is a light week for most people, we decided to save the Friday Roundup for today instead. These are the articles we found interesting enough in the last week or two to share with our readers. I hope you find them as interesting as we did.

NEWS
VIDEOS:
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Cisco recently released its Corporate Social Responsibility Report for 2011. In it, Cisco shares the results of its sustainability efforts in the following areas: Governance & Ethics, Value Chain, People (employees), Socety, and Environment. As Cisco has emphasized for some time, energy management was one key area.
We encourage you to read the report, on the Cisco CSR 2011 page. While you’re there, make sure to watch the video A Global View on Energy Management with Jon Parello, a senior technical leader in the Ethernet Switching and Technology Group and the lead architect and co-inventor for Cisco EnergyWise, which is a crucial part of Cisco´s Green initiatives. JouleX is proud to be a featured solution in showcasing the power of Cisco EnergyWise, as seen in the video.

What we find most impressive about Cisco’s commitment to sustainability is that it encompasses everything they do. From the products they sell, to their corporate culture as a whole, Cisco is dedicated to promoting the same sustainable values internally that they encourage their customers to embrace through products like Cisco EnergyWise.
Thank you for taking the time to visit the JouleX IT Blog. We hope you'll join us on Facebook or Twitter and subscribe to our RSS Feed! We look forward to joining you in the Green IT conversation!
Josef Brunner presenting at Deutsche Telekom
This year's Deutsche Telekom Innovation Day had over 500 of the company’s innovators and partners attend a full day conference to obtain information and discuss current Deutsche Telekom initiatives. JouleX was there in full force with our Co-founder and Chief Architect Josef Brunner leading a session on how JouleX is helping Deutsche Telekom with a major project to help reduce energy consumption.
Edward Kozel, Chief Technology and Innovation Officer at Deutsche Telekom, provided great insight into where Deutsche Telekoms will focus efforts over the next year in strategy and investments. Mr. Kozel declared that energy will be one of the four core areas Deutsche Telekom will heavily invest in and focus on.
JouleX continues to expand its working relationship with Deutsche Telekom to help them achieve their energy savings and management goals. In addition, we introduced to Deutsche Telekom and their guests our JouleX/Cisco partnership that allows the integration of Cisco EnergyWise into our established projects at Deutsche Telekom.
All of us here at JouleX wish to thank Deutsche Telekom for such a great event!
For more information on JouleX solutions, click here.
Thank you for taking the time to visit the JouleX IT Blog. We hope you'll join us on Facebook or Twitter and subscribe to our RSS Feed! We look forward to joining you in the Green IT conversation!